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???
04/08/11 06:26
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#181772 - Often the strange texts comes directly from press releases
Responding to: ???'s previous message
Andy Peters said:
I cringe every time a non-technical reporter attempts to explain technical terms to a non-technical audience.

Often, it isn't a non-technical reporter that makes the attempt, but a brain-dead marketing person at the company. Note that most reporters just selects what sentences to keep/remove from the press releases the companies sends out. And these press releases often have very strange content. Sometimes because the person who writes them doesn't really know anything about the subject. Sometimes because they haven't figured out who the target reader is. A technical press release doesn't work well in a stock-market paper, and reverse.


List of 18 messages in thread
TopicAuthorDate
TI to buy NS - another one for Jan's chart...            01/01/70 00:00      
   here too            01/01/70 00:00      
      Good to see that "The City" has...            01/01/70 00:00      
         hah            01/01/70 00:00      
            Often the strange texts comes directly from press releases            01/01/70 00:00      
               Interesting how we all seem to agree on one thing ...            01/01/70 00:00      
                  last recourse for failed engineers?            01/01/70 00:00      
                     seems logical            01/01/70 00:00      
                  Bright?            01/01/70 00:00      
   thanks            01/01/70 00:00      
      wait until the NI chips actually start to be marked as TI            01/01/70 00:00      
         Brand names and end users            01/01/70 00:00      
         What will be quicker...            01/01/70 00:00      
            Redesigns            01/01/70 00:00      
         B-B gone ?            01/01/70 00:00      
            Has B-B's branding gone recently ?            01/01/70 00:00      
               Old Stock??            01/01/70 00:00      
            Burr-Brown            01/01/70 00:00      

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